Morris is one of the leading proponents of conceptual writing: a fusion of art and literature. From December 2011, he was writer-in-residence at the Whitechapel Gallery in London. Morris has been called ‘philosophically irresponsible,’ a ‘literary pervert’, and an ‘inspired lunatic’.
In 2002 he founded the imprint 'Information as Material', publishing the work of artists and writers who re-frame extant material, and in doing so, create new meanings.