by Alex Went, on 03 April 2014 12:37:58 CEST
A Prague College Summer School Class
This class provides students with an understanding of internet marketing so they can develop the skills to use the internet for promotion, advertising, interactive communications, market research, developing customer relationships and an internet marketing plan.
The purpose of this class is to develop learner understanding of, and skills in, the use of the complex interactive digital media which comprise the tools of internet marketing.
Learning Outcomes
- Understand marketing through the internet
- Be able to use the internet for promotion using digital marketing communications
- Be able to produce market research to support customer relationship management
- Be able to design an internet marketing plan
Apply for this Summer Class
Use the form below to book your place or contact admissions on +420 222 101 028
Taught by: Gillian Pritchett
When: Friday, Saturday and Sunday 09:00 - 13:00
Price: 8000 CZK for three-week intensive course.
Prague College HND Business students may take the above class for credit: please contact the finance office for a quote
Related Summer Classes
| School of Business | Dates | Times |
|---|---|---|
| Business Decision Making | 9 - 26 June | Mon-Thu, 9.00 - 13:00 |
| Personal & Professional Development | 9 - 26 June | Mon-Thu, 9.00 - 13.00 |
| Working with and Leading People | 9 - 26 June | Mon-Thu, 13.00 - 17.00 |
| Financial Accounting and Reporting | 9 - 26 June | Mon-Thu, 13.00 - 17.00 |
| Marketing Planning | 9 - 26 June | Mon-Thu, 17.00 - 21.00 |
| Sales Planning and Operations | 13 - 29 June | Fri/Sat/Sun, 9.00 - 13.00 |
| Aspects of Contract and Negligence | 14 - 29 June | Sat/Sun, 9.00 - 16.30 |
Fri, Sat, Sun
9.00 - 13.00
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