by Alex Went, on 25 March 2014 09:24:43 CET
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by Alex Went, on 25 March 2014 09:24:43 CET
Tomas Hrivnak has worked for some of the world's top advertising agencies. He has moved from creative, to planning, to consultative roles while working for agencies such as MARK/BBDO, TWBA, Euro RSCG, and many more. he currently manages his own branding agency Hrivnak, with the aim of helping businesses, individuals and non-profits get and retain customers.
As part of his talk in Prague College's Master Speakers series, he explained the conceptual cornerstones of branding and our changing interpretation of brands during recent years. This was a fascinating talkdrawing on Mr Hrivnak's wealth of experience in the industry.
Prague College and Prague City Vysoká Škola - formerly Akcent College - are now sister-universities operating as a group
under the umbrella title of Prague City University.
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