BA (Hons) International Management
3–year Bachelor’s degree · Full-time and Distance Learning available · Online Study available · Start in September, February or June (Distance Learning only)
The Bachelor’s in International Management is designed to equip you with an understanding of the forces and complexities of modern international business. Learning about negotiation, teamwork, leadership and management builds confidence as well as a sense of value and contribution to wider society. Delivered in consultation with local industry partners, the programme promotes practical experience and skills through case studies, workshops and group work on real-life client briefs. You have the choice to study either full-time (two semesters per year for three years), or in Distance Learning format (eight semesters over three years), an option specifically tailored for those already working professionally. Exam exemptions for CIMA are awarded upon graduation, so students can continue studying towards this prestigious qualification.
Programme Essentials
① Acquire management skills relevant to the contemporary business world
② Gain professional skills in negotiation, teamwork, leadership and management
③ Learn, cooperate and work with international companies, including opportunities for internships
④ Enjoy small class sizes with focused academic support from lecturers and tutors
⑤ Build a solid academic foundation that can be followed by further postgraduate studies
⑥ Take advantage of exam exemptions for CIMA professional accounting qualifications
⑦ Enjoy regular seminars, workshops and guest speakers as part of our Master Speaker series
⑧ Explore entrepreneurial and new business opportunities
⑨ Develop diverse career directions in international business and SMEs
BA (Hons) International Management is offered in the framework of the Lifelong Learning with a PCU certificate leading to British qualification, and at the same time granting ECTS credits for the British degree. Find out more about programme accreditation & recognition →
What You Study
Year 1
Issues in the Contemporary Business Environment
Contemporary Marketing Practices
Employee Management
Financial Accounting and Reporting
Business Project Management
Management Accounting
Year 1 modules are shared with students from the BA (Hons) International Finance and Business Accounting programme. So at the end of your first year if you find that you’re drawn to finance, you are easily able to switch to the finance and accounting pathway.
Year 2
Statistics for Business Decision Making
Business Law and Ethics
Economics and International Business Strategy
Digital Marketing and New Technologies
Global Business Environment
Understanding and Leading Change
Year 3
Business Research Methods
New Challenges in Business Management
Global Trade and Business Economics
Finance and International Financial Markets
Business Research Project
Meet the Programme Leader:
Dave Gannon, DBA
Dave Gannon is Acting Dean of the School of Business and programme leader for the BA (Hons) International Management programme. He also lectures on Human Resources, Cross-cultural Management and Research Methods. Dave has been closely involved in education development and research since graduating from Sheffield Hallam University, and brings his experience and passion for running and managing businesses to the classroom.
Entry Requirements
① Confirmation of completed High School Education with an appropriate grade profile (assessed individually)
② English Language Certificate — Required Scores: IELTS 5.5 ; TOEFL iBT 60+; Versant language exam — score equivalent to 6.0 IELTS, TOEFL iBT score of at least 79, FCE (A) (other certificates may be accepted)
③ A Letter of Motivation (300 words)
④ Curriculum Vitae
For all programmes at Prague City University there is a final interview between the applicant and the Programme Leader before the final decision on admission is made.
Project & Studies
Foundation students have successfully worked with the Czech Circular Economy initiative to complete an integrated project together with INCIEN. Students worked in project groups and were responsible for carrying out a study assessing the marketing efforts of L’Oreal. In their assessment they also evaluated their current efforts transitioning into a circular economy, and provided recommendations on what else they could do in order to become active participants in the circular economy.
Schedule
Full-time
The programme can be taken full-time or in distance learning format.
Distance Learning Format
The Distance Learning Degree allows us to offer students a 3-year programme delivered online through our Digital Campus. You will experience the best of a Prague City University education by receiving individual mentoring from our professional lecturers and by actively partaking in all lectures and discussions in the university’s Digital Campus alongside your fellow students.
In addition, the programmes are supported by two residential weekend sessions in Prague, per semester. This is your opportunity to visit our campus, meet fellow students in your programme, attend workshops with your group and consult with your lecturers in person.
Students can enter the distance learning programme at three points during the academic year: September, February and June, with two modules taken each semester. Bachelor’s Degrees are awarded after 8 successfully completed semesters of study.
Are you interested in this programme?
Get in touch now and start in September, February or June.
Graduate Careers & Further Study Destinations
After graduation our alumni are known for securing global careers at leading corporations, some have successfully pursued research and further studies at leading institutions or have started their own businesses:
Kateřina Hašková graduated from BA (Hons) International Management and MSc International Management programmes and has continuously progressed in her marketing career. She is currently a Senior Brand Manager at Jägermeister.
Magdaléna Mislerová managed to work and at the same time complete her BA (Hons) International Management degree. She has recently been promoted to Product Manager at T-Mobile in the field of cyber security.
Marcelo-Paulo Donaire graduated from BA (Hons) International Management and MSc International Management and now works as a Private Banker at Česká spořitelna.
Michael Zats earned his BA (Hons) in International Management from PCU. While working in Berlin, he also completed an MSc in Computing from PCU and a Master of Arts in Marketing Management from the Berlin School of Economics and Law. Currently, he serves as the Online Marketing Director for PassportCard Deutschland.
Sai Ha My took the entrepreneurial route and negotiated with the world’s largest bubble tea franchise, securing the rights to the Czech Republic. She now owns a chain of Bubble Tea cafes, Chatime in Prague.
Bence Szabo is a recent graduate and currently works at Mondelez International as a task operator. He has also started his own company for selling used cars and plans to set up his own dealership in the future.
Edward Platts Since graduating, Edward has worked as an HR professional for Amazon Czech Republic and has held several positions in the UK before relocating to Norway where he works as a Product Manager for Factlines, an ESG-tech company specialising in software solutions for sustainability reporting.
Antonia Welsby recently completed her studies and gained experience as a team leader and supervisor at the Hilton Hotel in Prague during her final year. She is currently pursuing her Master's in Luxury Brand Management at Regents University in London.
Farah Sungkar After graduating, Farah started working in the shipping industry in Indonesia and has since returned to Europe to work as a Marketing Coordinator for the Shipping and Trading Network in Geneva, Switzerland. At the same time she is pursuing her Master's at the EU Business School in Geneva.
Career Building at PCU
A Day in a Company: URW
Students from International Management and International Finance and Business Accounting programmes had the opportunity to experience a day at Unibail-Rodamco-Westfield (URW). Executives at URW, a professional partner of PCU, arranged an exclusive day of activities for the students so that they could experience first-hand the operations behind a global organisation.
CGMA Finance Leadership Digital Programme
The School of Business, Management & Technology is excited to announce their Advanced University Partnership with CIMA and the launch of the CGMA Finance Leadership Digital Programme, a self-paced, self-directed online learning platform that builds critical financial competencies across a broad set of technical, business, digital, people and leadership skills.
