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MA Future Design


2–year Master's degree
Low residency
Start September

PCU's flagship design programme encourages experimentation with traditional and newly-emerging methods and practice. And engagement with businesses in the creative sector allows students to see the enterprise potential of their own original and innovative design visions across a wide range of media, techniques and technologies.

The relationship between designer and audience is a primary focus, and project work is conducted with a view to developing a portfolio for markets and sectors in the rapidly changing economic climate. Continuous discussion, debate and critique enable you to locate your approach within the larger social context, recognizing your capability to create positive social change through the power of design.

The experiential approach to learning is enhanced by the newly introduced Advanced Practice module. Students complete an internship, research project, university-based project or residency, enabling the development of solutions to real-world problems, accelerating personal and professional knowledge, skills, behaviours and the opportunity to increase professional connections.

Programme Essentials

  • Balance specialist training, independent learning and problem solving through an in-depth exploration of design strategy research and practice
  • Collaborate with a community of designers and thinkers with common and disparate goals
  • Realize the enterprise potential of your ideas through connecting and consulting with local industry partners
  • Take the opportunity to work with real clients on community and business projects and initiatives

What you study

Year 1

  • Innovation by Design
  • Design Research Methods
  • Design Practice
  • Critical Thinking and Theoretical Contexts
  • Advanced Practice


Year 2

  • Enterprising Leadership and Project Management
  • Design Integration
  • MA Future Design Major Project



“The MA Future Design programme opened my eyes in many ways; the navigation and feedback I received pushed me further out of my comfort zone and made me research and explore new areas. At the beginning of my studies I would never have thought my final project would be reaching into fields of artificial intelligence & participatory design.
The experience showed me how interesting the connection of the design process and working with children is. I am now happy to be gathering further experience in the education industry.” Laura Kuklová


Low residency

Students can expect 8-9 hours of class time a week, plus additional workshops & guest lectures. Further independent learning and group work of around 16-17 hours per week is expected.

Are you interested in this programme?
Start in September.

Apply Now

Degree Projects

Master’s study in Future Design culminates in a challenging, self-defined degree project that taps into each student's strengths, interests and experiences, resulting in a public showing of their work.

Simon Rico

Meetback is a web app that converts feedback from meetings into actionable insights. The app targets two main end users, meeting organizers and meeting attendees. As an organizer, you can request feedback on the meeting using survey templates which includes driver questions that Meetback uses to calculate advanced statistics about the meeting, such as NPS (Net Promoters Score), efficiency, usefulness, duration, attendance and more. As an attendee, Meetback offers you an anonymous way to leave feedback to the meeting organizer without revealing your name.

Since graduating, Simon's app has successfully found its place in the market, with companies and individuals now actively using it. 

Self-Sustained Energy System [RES2050]
Zhyldyz Shaiymbetova

The project sees a future in which energy system in the city is more interconnected but also more self-sufficient. It proposes a citywide, multi scale energy network that collects, distributes, and stores natural resources and energy, creating exchanges that reduce waste and emissions and thereby resemble an ecosystem.

Ayna Pirkuliyeva

Fungi are the circulatory and nervous systems of nature, and the providers of nutrition, remediation, healing, and spiritual awakening. MycoRecovery is a speculative future that aims to heal our planet using mycelium - the vegetative part of fungi consisting of networks of threadlike cells. This chapter of MycoRecovery focuses on dealing with the fastest growing waste stream in the world - discarded electrical and electronic devices, known by the umbrella term of e-waste. Following the waste management hierarchy, the narrative proposes a vision for dealing with e-waste, applying mycelium at the stages of recycling and disposal. To initiate the transition toward this vision, we share a curated library of relevant projects by scientists, citizen mycologists, designers, artists, and other fungi enthusiasts, both connected to e-waste management and other fields.

It takes a fool to remain sane - how life keeps running thanks to your digital alterego.

Alessandra Vuillermin

It takes a fool to remain sane is a speculative research regarding the phenomenon of interaction between the physical world dimension and the digital world. Starting from the NFT crossing physical world economy and leading to the visual expression of the two instances mentioned above, my whole research is based on how we perceive today's world according to the relationship between physical and digital.


Isabel Ibasco

Welcome to SentientSpace, a digital platform for staging ideas that explore social and ethical concerns about the ways pervasive connectivity, technology, and design shape our environment, and thereby our identities. You are hereby invited to The Smart Home Experience. Living with others affects our behaviour. In this vision of the future, an AI- system is embedded in your new home, a voice assistant present in every corner. Who is this “other” that shares your abode? Explore the showroom, discover the collective vision of this hybrid environment, and interact with your virtual companion.


Your Programme Leader


etr Knobloch is ideally placed to share his wide experience and advice with students as they undertake their Master’s journey. Winner of the Graphic Designer of the Year title for the Czech Grand Design Awards, he has an international reputation in the field of design, typography, user experience and user interface. Petr has worked as a designer for well-known agencies in the United States and Europe, including Ogilvy, Samba Digital Media and Symblaze. He has also served as creative director and worked on digital strategies and online campaigns for major businesses all over the world.

Career Building at PCU


MA Future Design graduate presents her research at the Computer Human Interaction (CHI) Conference in Montreal

Ivana Spackova, who graduated with first class honours in Graphic Design and achieved an MA in Future Design, had her final MA project selected for presentation at the Computer Human Interaction (CHI conference) in Montreal.

Read more →

Meet a Graduate

Elena Firstova is originally from Russia and works as a visual and graphic designer in Prague. Her focus is to help clients transmit their visions online and at the same time create projects that focus on areas that need innovative solutions to problems. For her final major project Elena created the ‘Guardian Angel’ virtual assistant that helps those with ADD manage their time, tasks and responsibilities.

PCU showed me where I could go with Design

Laura Kuklová, a graduate of Master’s in Future Design was interviewed by Czech Design to discuss her design education and subsequent career outcomes, and compared her experience studying in a Czech design school with the Master's programme at PCU.

Read more →

Graduate Careers & Further Study Destinations

Our graduates are renowned for moving in multiple directions: securing global careers at leading corporations, pursuing research and further studies at leading institutions, or starting their own businesses. Here are just a few of their stories:
  • Mike Jelinek was accepted for PhD studies at the Slovak University of Technology where he is currently preparing his dissertation work. He also works as a Senior Researcher/Product manager at Wacom where he is responsible for connecting the technology of Future Ink with potential creative uses.

  • Laura Kuklová is teaching Art and Design at the innovative student-focused International School of Prague.

  • Irina Sidorina relocated to Paris after graduating and has co-founded an independent design consultancy, focusing on sustainability in the creative process. The work of her studio focuses on the fashion and beauty industry.

  • Irina Antonets is continuing her academic career by pursuing the MA in Fine Art at PCU. She is currently finishing her first year of studies.

Entry Requirements

  • British Honours degree (first or second class), or equivalent level qualification, in an art or design discipline. (For applicants who do not hold the above-mentioned degree award, special entry may be considered at the discretion of the Admissions Board), or relevant professional experience.

  •  English language certificate. Required Scores: IELTS 6.0 or higher ; TOEFL iBT 79+; Versant language exam - score equivalent to 6.0 IELTS, administered at PCU or elsewhere in the world. If the applicant has completed a Bachelors programme entirely in English this requirement may not apply

  • A letter of motivation (500 words) describing career and personal motivation. This letter should also include a research proposal.

  • Curriculum Vitae and Portfolio

  • Professional and academic references

  • Final Interview – a formal discussion with the applicant and final stage of the application process. Applicants will be invited to show their portfolio of creative and written work, giving a clear sense of ability, skills and drive to engage in self-reflective and innovative art activity. If unable to attend an interview in person due to distance, employment commitments etc. then a digital portfolio can be submitted and together with an interview conducted online, will ascertain suitability for study of the subject and at Master's level. International applicants will be asked to provide evidence of reaching equivalent academic standards and to submit a digital portfolio of work.

Are you interested in this programme?
Start in September.

Apply Now