How did PCU’s new visual identity come about?

In June, Prague College not only changed it’s name but made a radical departure from it’s previous identity. This caught the interest of leading design magazine, Czech Design. Editor Tereza Dolinová recorded an interview podcast with the creator Klára Zápotocká from Breisky studio, who also happens to be a PCU graduate, along with School of Art & Design Associate Dean, Ondřej Fučík.

They discussed the reasons behind the identity change, the difficulties with combining a new visual identity across four very different faculties and what students can look forward to next year.

You can listen to the podcast in Czech on the following platforms: Spotify, Apple Podcasts, Pocket Casts, Breaker, Google Podcasts, Overcast and RadioPublic

With permission and thanks to Tereza Dolinová from Czech Design.