Programme Leader for MA Future Design, Petr is also a leading practitioner in the field of graphic design.
Petr Knobloch is a designer, user experience and user interface consultant and design educator.
He has been working as a graphic and interactive designer since the late eighties, for companies such as Ogilvy Interactive Detroit, Agency.com New York, Samba Digital Media Prague and Symblaze Los Angeles/Symblaze Prague. He has served as creative director, leading teams of digital specialists and working on digital strategies and online campaigns for diverse international clients.
Petr was responsible for the design of the global Ford Motor Company website, and designed and directed projects for Coca Cola Company, PepsiCo, GE Capital, ING Bank, Pricewaterhouse Coopers, Deloitte&Touche, Vodafone, Telefonica O2, The Walt Disney Company, British Airways, Mazda USA and Google amongst others.
Since 2001 he has been simultaneously heading a digital design office dgú (nowadays called SORT OF) as its co-founder. dgú/SORT OF has produced mostly interactive work for cultural and non-profit clients such as the National Gallery in Prague, Museum of Decorative Arts in Prague, The Czech Chamber of Architects, Czech Center New York, Czech Center London and The Office of the Czech Government.
Petr taught typography and design at the Center for Creative Studies in Detroit, Michigan. He also served as a visiting tutor at the Academy of Art, Architecture and Design in Prague as well as visiting lecturer at the North Carolina State University's Prague Institute. From 2004 to 2006 he also served as Vice-Chair of the International Graphic Design Biennial in Brno, Czech Republic.
He is an I.D. Interactive Media Design Review Bronze Award recipient as well as the Graphic Designer of the Year winner at the annual Czech Grand Design Awards. Petr is a graduate of the 2D Design MFA programme at the Cranbrook Academy of Art in Michigan where he studied with professors Laurie Haycock Makela and P. Scott Makela as a Fulbright scholar.
MFA, Department of 2D Design, Cranbrook Academy of Art, MI, USA
BA, Faculty of Mechanical Engineering, ČVUT, Prague
2016 - 2023 – Prague City University – programme leader MA Future Design
2015 - 2016 – Prague City University – tutor
2008 – Prague Institute, NC State University – tutor
2004 – Ministy of education and culture, ČR - member of the evaluation committee
2003 – VŠUP, Prague, Studio of Graphic Design and New Media – expert consultant for the accreditation of the new programme at the Ministry of Education and Culture
2002-2003 – VŠUP, Prague, Graphics Department - head of the Diploma Committee
1998-1999 – College for Creative Studies, Detroit, USA – Film Department, teacher of the Typography in Motion
2019 – CzechInvest – art director
2018-2023 – Centre for Next Crafts, Prague – founder, owner
2014-2023 – noveceskedomy.cz, Prague – founder, owner
2012 – 2FRESH, Prague – creative leader
2011-2014 – Centrum Holdings, Prague – creative leader
2006-2023 – SORT OF, Prague – founder, owner
2006-2008 – Symblaze, US/CZ – creative director
2001-2005 – DGÚ, Prague – co-founder, co-owner, managing partner, creative director
2000-2001 – Samba Digital Media, Prague – creative director
1999-2000 – Agency.com, US – senior art director
1999 – Ogilvy Interactive, US – art director
1998-1999 – Cranbrook Art Museum, US – designer
1995-1997 – free-lance, Prague – designer
1994-1995 – Najbrt-Lev Studio, Prague – designer, dtp operator
1993-1994 – Caverna Studio – partner, art director
1991-1993 – Mediatel Nynex Co., Prague – head of design
1988-1991 – Bozděch Studio, Prague – designer
2019 – panellist, Reflex stage, Designblok, topic: "Future of Culture"
2018-2020 – member of the , atelier grafického designu, VUT Brno
2010-2011 – member of the evaluation committee, Graphics Department, VŠUP, Prague
2008-2009 – head of the Diploma Committee, Graphics Department, VŠUP, Prague
2004 - 2006 - Biennale of Graphic Design, Brno - vice-chairman of the organising committee
2004-2021 – Biennale of Graphic Design, Brno – vice-chairman of the selection committee
2000-2008 – Deleatur, graphic design magazine, Prague - editor
2014 – Czech Grand Design Awards 2013, Graphic designer of the year
2004 – I.D. Interactive Media Design Review 2004, Bronze medal
2004 – FlashForward Film Festival 2004, US - one of four finalists in the educational category
2003 – FlashForward Film Festival 2003, US - one of four finalists in the Commercial category